Why is Bottled Water so Expensive?

Water is a vital part of our lives; we need it to keep our bodies healthy and working properly. Today’s consumers have an elevated awareness of water quality. Consequently, the demand for water treatment products has more than doubled over the last 10-12 years. Bottled water has become a staple in our society, it has earned its place next to sodas, energy drinks, beer, and sports drinks. So why is it so expensive?

Let’s look at the spending; the average retail cost of a bottle of water is around $1.22/gallon which makes it about 300 times more expensive than tap water which is approximately $0.004/gallon. Americans consume approximately 9.7 billion gallons of bottled water every year. So what makes bottled water so expensive?

First there is the cost of the bottle, most bottles are made from a plastic and while it is cheaper to manufacture, there is still a cost for it. Most plastic bottles are constructed of a polyethylene terephthalate (PET) which is made from naphtha, an oil derivative. So this means that the price of oil does play a part in the construction of the bottle, as the cost for oil increase so does the production cost of the bottle. Transportation costs make up at least $0.33 of every liter bottle sold. Each bottler has to either own a natural spring or pay for access to one, so there are costs associated to procuring the water, even if all they do is use plain tap water, the bottling company still must pay for the water. Labeling and marketing costs are probably the biggest cost in making bottled water because image is really what the bottler is selling.

Looking at retail prices of water, they are typically in line with other drinks such as sodas or sports drinks because of the added costs of production. In the long run, home filtration using a reusable bottle not only saves money, but is better for our environment too!

Let the experts at Pure Water Systems work with you to determine the best filtration options for your home.

 

Sources:

http://www.h2tronics.com/why-is-water-treatment-so-important/ Accessed 12/13/16
http://www.theatlantic.com/video/index/278580/why-is-bottled-water-so-expensive/ Accessed 12/13/16

http://www.businessinsider.com/bottled-water-costs-2000x-more-than-tap-2013-7 Accessed 12/13/16

http://www.economist.com/news/economic-and-financial-indicators/21632569-price-making-plastic-bottle Accessed 12/13/16

 

 

 

 

 



Peter Collins, owner of Pure Water Systems, is a Class C Drinking Water Treatment Plant Operator Licensed under Provisions of Chapter 403, Florida. For additional information or any questions contact Pure Water Systems Inc. at 352-228-2200.